Understanding the FDA’s Prescription Drug Promotion Priorities

By Alan Minsk and Laura Dona (June 6, 2022, 6:20 p.m. EDT) – What The Buggles’ 1980 hit “Video Killed the Radio Star,” the song and album by Crosby, Stills, Nash & Young in 1970’s “Déjá Vu,” Journey’s 1980 classic “Any Way You Want It,” and Hall & Oates’ 1984 song “Out of Touch” all have in common?

Besides being not just catchy tunes, we suspect these hits could be playing in the halls of the U.S. Food and Drug Administration’s Office of Prescription Drug Promotion, as it issued Notices of Violation or warning letters to pharmaceutical companies in 2021 and 2022 for illegal promotion.

We will highlight some of the OPDP’s concerns, examine any potential…

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