Targeting Tenants Across the United States ApartmentLove Retains IRISEMEDIA for Personalized SEO and Digital Marketing

ApartmentLove Inc.

CALGARY, Alberta, May 18, 2022 (GLOBE NEWSWIRE) — ApartmentLove Inc. (CSE: APLV) (“ApartmentLove“or the”Company”), a leading provider of online home and apartment rental marketing services to landlords and renters in 30 countries on 5 continents around the world, is pleased to announce IRISEMEDIA Inc. (“I’M GETTING UP”) was selected to perform custom search engine optimization (“SEO”) and other digital marketing strategies to improve ApartmentLove.com’s Google search ranking in major rental markets in the United States.

Counting Aeroplan, Maple Leafs Sports and Entertainment, Toronto Pearson Airport, OCAD University and Walmart as past customers; IRISE has developed proprietary SEO and digital marketing strategies that are proven in today’s dynamic marketing arenas. With over 20 years of experience delivering nationwide SEO campaigns for some of the most recognized brands on the planet, IRISE has been featured by Google News, The New York Times, Yahoo! Finance and The Globe and Mail. Uniquely equipped to deliver the kind and type of marketing and promotion ApartmentLove is now looking for, IRISE offers ApartmentLove the ability to simultaneously attract users and gain share in major hubs like New York, Chicago, Los Angeles and Miami.

“Personally familiar with all the major SEO shops, I worked with IRISE in a previous engagement and know their team, methodology and capabilities very well,” explained Ken Lang – Chief Technology Officer for ApartmentLove. Ken added: “They are the best at what they do. I have witnessed how Google rankings improve rapidly and how many website visits increase under IRISE programming. Precisely the group we need to launch the final phase of our organic growth program, we are ready and excited to begin working with IRISE and further expand ApartmentLove’s reach and capacity across the United States.

After recently completing a complete overhaul and upgrade of the ApartmentLove.com app, the company is now turning its full attention to its sales and marketing efforts. Aimed at a younger demographic, ApartmentLove’s target audience is well defined as being predominantly female, ages 18-34, and looking for rental accommodation typically for at least one year in a major US city.

Research collected by the company suggests that more than 100 million Americans lived in rental properties in 2020. The company estimates that 6.4 million Americans search for apartments to rent online each month. By positioning ApartmentLove.com well on the first page of Google search results for relevant search terms such as “apartments for rent near me” and “1-bedroom apartments for rent”, the company expects rapid user growth to across the United States beginning in the third quarter of 2022.

About ApartmentLove Inc.

ApartmentLove Inc. (CSE: APLV) is a leading provider of rental marketing services to landlords and tenants on the Internet. Promoting residential rental properties in all major markets in Canada and the United States, ApartmentLove has active rental listings in 30 countries on 5 continents around the world. Having proven its ability to scale as a fast-growing technology company in the “PropTech“, ApartmentLove is executing its plans for organic growth and expansion by investing in search engine optimization and other marketing and promotional activities. In addition, ApartmentLove is actively pursuing growth through a program of acquisition by buying competing companies that have high monthly active users, a track record of recurring revenue, positive cash flow, and custom technologies that accelerate and de-stress the rental experience in Canada, the United States, and elsewhere in the world.

For more information, visit https://apartmentlove.com/investors or contact:

Trevor Davidson
President and CEO
ApartmentLove Inc.
[email protected]
(647) 272-9702

Notice to readers

The Canadian Securities Exchange accepts no responsibility for the adequacy or accuracy of this press release. Certain information in this press release may contain forward-looking statements that involve substantial known and unknown risks and uncertainties, some of which are beyond the control of the Company. Forward-looking statements are often characterized by words such as “plan”, “continue”, “expect”, “project”, “intend”, “believe”, “anticipate”, “estimate”, “may”, “will”, “potential”, “proposed” and other similar words, or statements that certain events or conditions “may” or “will” occur. These statements and others like them are predictions only. Readers are cautioned that the assumptions used in the preparation of this information, although believed to be reasonable at the time of preparation, may prove to be imprecise and, accordingly, no reliance should be placed on any forward-looking statements. Forward-looking statements include, but are not limited to, the Company successfully executing its organic growth and growth through acquisition mandates and realizing the benefits of these mandates.

The forward-looking information contained in this press release speaks as of the date hereof. The Company undertakes no obligation to update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as required by applicable law. The risk factors can be found in the Company’s continuous disclosure documents which have been filed on SEDAR and can be viewed at www.sedar.com.

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